May 11, 2023
Jonathan Sandler, former Chairman and CEO of Decision Resources Group, will join Beghou’s Board of Directors.
LOS ANGELES & CHICAGO – May 11, 2023 – Varsity Healthcare Partners (“VHP”, “Varsity” or “the Firm”), a lower middle market healthcare services private equity investment firm, today announced it has completed a strategic growth investment in Beghou Consulting (“Beghou”).
Headquartered in Evanston, IL, Beghou is a premier, global biopharmaceutical consulting firm employing more than 250 individuals across eight offices worldwide. Beghou specializes in helping emerging biopharma companies establish and manage commercial operations and make more informed sales and marketing decisions. Beghou’s capabilities span all aspects of commercial operations – from launch planning and sales force design to master data management and omnichannel analytics.
“Over the past 30 years, we have established ourselves as trusted advisors for emerging pharmaceutical companies, helping commercial teams plan and execute successful product launches of life-changing therapies,” said Beth Beghou, Founder and CEO of Beghou. “The Varsity Healthcare Partners team brings valuable resources and industry expertise that our firm can leverage to strengthen our services, enhance the value we provide clients, and give our talented people additional opportunities to grow.”
Beghou’s consulting expertise is complemented by its suite of proprietary technology, including Mainsail and ARMADA, Pharmaceutical commercial teams deploy these technology platforms to improve sales reporting, manage customer and commercial data, forecast performance, and uncover insights on their commercial efforts.
“Emerging pharma is a hotbed of patient-centered innovation,” Beth Beghou said. “We and the Varsity team see great opportunity to enhance our support of these companies by continuing to build out our capabilities in omnichannel optimization, precommercial analytics, patient journey analytics, and more.”
As part of the investment, industry veteran Jonathan Sandler, who previously served as Chairman and CEO of Decision Resources Group, will join Beghou’s Board of Directors.
Houlihan Lokey served as a financial advisor to VHP. The terms of the deal were not disclosed.
About Beghou Consulting
Founded in 1993, Beghou Consulting specializes in helping life sciences companies – especially emerging pharma companies – establish and manage commercial operations to better market and sell therapies. Deploying advanced analytics and proprietary technology, Beghou consultants have provided strategic counsel to the top pharmaceutical companies in the world, supporting some since infancy. Headquartered in Evanston, Illinois, the firm has eight offices and employs more than 250 professionals around the world. To learn more, visit www.beghouconsulting.com or follow us on Facebook and LinkedIn.
ABOUT VARSITY HEALTHCARE PARTNERS
Varsity Healthcare Partners (VHP) is a lower middle-market private equity investment firm focused on partnering with founders, entrepreneurs and management teams to build leading healthcare services companies. VHP’s tactical investment strategy emphasizes identifying and transacting with growth-seeking, provider-owned or founder-owned companies, leveraging VHP’s developed “buy and build” playbook to drive significant operational, managerial enhancement early in the life of each platform investment, followed by a well-resourced aggressive and multidimensional growth plan. VHP’s unique tactical investment playbook and strong track record is complemented by VHP’s distinct organizational culture, emphasizing highly collaborative engagement, strong professional accountability, and a commitment to excellence in work product and team performance.