Ivan Stamenov is a seasoned marketing and media professional with two decades of experience across diverse industries, including Retail Banking, Telco, eCommerce, Entertainment, Travel, and Healthcare. Mr. Stamenov has excelled in roles encompassing B2C, B2B and B2B2C, gaining unique skills in brand/product development, marketing technology, and operations. His expertise includes revenue growth, cutting-edge technology implementation, global executive leadership, and managing large-scale budgets.
His most recent notable role was Senior Vice President, Marketing Operations and Technology at Cancer Treatment Centers of America (CTCA), where Mr. Stamenov managed growth P&L, personalized advertising, media optimization, data integration and marketing analytics. Prior to that, he served as a Digital Marketing Expert and Engagement Manager at McKinsey & Co., focusing on digital transformation and customer acquisition strategies.
During Mr. Stamenov’s tenure at Merkle, he grew from an Account Director to Senior Director/Account Executive, overseeing multimillion-dollar omni-channel programs, forging client partnerships, and providing strategic direction.
Mr. Stamenov holds a B.A. degree in Marketing, Sales, and Public Relations from the University of Sheffield, UK, and he is fluent in multiple languages. He currently resides in Fort Lauderdale, Florida, with his wife and two children.